Key conclusions
- McDonald's is debuting the Chicken Big Mac in the U.S. for a limited time, partnering with Twitch star Kai Sinat.
- The collaboration was announced via a cryptic social media post with a release date of October 10th.
- Chicken Big Mac Replaces Beef with Tempura Chicken, Keeps Original Toppings Kai Sinat for Live Review.
McDonald's is introducing the Chicken Big Mac in the United States for a limited time and has teamed up with twitch star Kai Sinat for his release. The Chicken Big Mac has been available at various McDonald's around the world for a while now, but it's finally making its US debut. The company is also partnering with the Food Network for the first time with Twitch celebrity Kai Sinat.
On October 2nd, McDonald's teased a collaboration with Kai Sinat via a cryptic post on social media, leaving fans wondering what the two sides were up to. The post also gave a specific date, hinting that McDonald's will reveal more details on October 10th. Many users speculated that the team would consist of a Kai Sinato-themed meal, as McDonald's has done with other celebrities such as BTS and J Balvin. However, McDonald's revealed that its big surprise is the new menu item and that its release is linked to a collaboration with Cenat.
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In a press release, McDonald's announced the debut of the Chicken Big Mac in the US. It will be available starting October 10 at participating locations for a limited time. The food network also revealed that Twitch star Kai Sinat will be reviewing the Chicken Big Mac during the live stream. Fans who want to know when Kai Sinat will go live and share his thoughts on the Chicken Big Mac should tune in to McDonald's social media channels. Kai Cenat has one of the most subscribed Twitch channels in history, so many eyes will be on the debut of the Chicken Big Mac. According to McDonald's, Cenat “will be welcoming his famous friends” to sample the sandwich, so fans can expect some familiar Twitch faces to join the live stream.
McDonald's has teamed up with Kai Sinat to launch the Chicken Big Mac
As the name suggests, the Chicken Big Mac replaces the Big Mac's original beef patties with tempura battered chicken, while keeping the same toppings and sauce. “It's not a Big Mac,” as McDonald's says. Kai Sinat has previously shared his love of the classic Big Mac with his audience, and given how big his platform is, it's no surprise that McDonald's decided to partner with the streamer to debut the Chicken Big Mac in the US. Given that many fans were unhappy with McDonald's partnership with Genshin Impactmaybe a collaboration with Kai Cenat will be a step in the right direction.
Over the years, McDonald's has teamed up with various celebrities and franchises to give fans special meals, collectible toys or limited-edition gaming merchandise. Recently a Genshin Impact a fan received exclusive McDonald's merchandise from a friend who worked at the food chain. If the Chicken Big Mac campaign with Kai Sinnott becomes a hit with fans, McDonald's and other restaurants may see the potential in working with top content creators more often.
